‘The Call I Just Took’ Campaign

Cross Deep Surgery is supporting ‘The Call I Just Took’ Campaign by the IGPM (Institute of General Practice Management)

Our Medical Administration staff are patient advocates, navigating complex systems to get our patients the care they need.

Abuse can push them to breaking point. With burnout rising, the NHS as a whole is losing skilled staff who can no longer absorb the emotional toll.

This campaign is a call for compassion — because protecting our teams protects access to care.

You don’t know what happened on the call they just took.